Nine pages built on a single shared design system. Each page shares tokens,
components, and layout primitives from _marketing.css.
Use this index to navigate the full redesign.
Product thesis. Open1031 is the AI-native automation platform Qualified Intermediaries run their 1031 practice on — Open1031 is not the QI. The marketing must do two jobs: make a QI firm see that its practice can run on durable automation under its own brand and its own QI of record, and give a seller of investment property an entry path that resolves to a licensed QI on the platform.
Every page below is the same answer to a different buyer question: the home earns attention, the pitch pages establish credibility on product depth, trust pages neutralize the "is an AI-run exchange safe?" objection, and the Neela + mobile pages make the AI feel tangible rather than theoretical.
Design language is light, expansive, conversion-first — the dark-slate in-app chrome appears only as embedded phone frames, so the marketing site visibly continues into the product without feeling like a separate brand.
Step-by-step walkthrough of the exchange lifecycle across all 7 hubs — from ID Hub to IRS Hub, with deadline mechanics, Neela integration points, and automated workflow steps called out at each stage.
Full catalog of every exchange variant supported — Forward, Reverse, Improvement, Simultaneous, DST — with hub-colored accent cards, vs-traditional comparisons, and IRC cite chips.
Deep-dive on the hardest exchange type. QEAA safe harbor mechanics, EAT title parking, Rev. Proc. 2000-37 compliance, and how Open1031 automated what manual practices charge a premium for or refuse.
Full mobile-optimized landing page with thumb-zone sticky CTA, compressed hero, swipeable exchange-type chip strip, and the complete sticky bottom bar. Validates the design at 375 px — the primary conversion surface.
Side-by-side phone frames showing the ID Hub deadline tracker and the Escrow Hub fund summary — the two screens most likely to appear in a paid acquisition creative. All data is synthetic.
Every token, component, and pattern on this index and across all 9 pages comes from
_marketing.css.
No build step. No framework. Opens on file://.
